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Your Guide to Magical Moments & Musings         Jan 2, 2012
Kala’s Predictions for 2012
and the Decade Beyond…

As a Business Intuitive, Kala Ambrose brings a wealth of knowledge to corporations, businesses and individuals providing insightful solutions with a competitive edge to achieve their business and personal goals. Her consultations are based upon her background in public relations, marketing, and social networking as well as her experience in the legal and technology fields. Through her intuitive guidance, remote viewing and forecast of business trends in the future, she has the ability to unlock the mysteries to your business and career life; creating a heightened ability to prosper and maximize your potential and profits.

An accomplished entrepreneur, Kala brings her straight-forward insights directly to the table and is respected for her unique approach which allows her clients to see what needs to be changed to guide their career or business to its highest potential. With a background in real estate and traditional Feng Shui, Kala also offers guidance on the right property to house the business headquarters location.

Eager to Know
What’s Coming in 2012
and Beyond?
In Fall 2011, Kala was asked by the Learning Annex to write her psychic predictions in regards to her work as a Business Intuitive.
Intrigued, she wrote over 11 pages of predictions regarding the future of business and new business trends not just for 2012, but the decade beyond. 
She covers a tremendous amount of detail on what is to come for the world in regards to business and the econony.
The Learning Annex book was published in Dec 2011 with predictions from Kala and other leading psychics.
To begin, Kala explains that…

“In this new decade, we are moving into a new Age of Enlightenment. The Aquarian information from the gods can no longer be contained, the Divine Feminine is being released in all her glory and we will once again see a Renaissance period, where great art, architecture, philosophy, literature and science will develop and flourish. During this decade the greatest minds will stir, to share, to illuminate and to build and create works and ideas that will be marveled around the world.” — Kala Ambrose

Here are her predictions:
Kala’s Predictions on:
The future of Business and Restoring the Economy

The answer is three-fold; Adaptability, Collaboration and Appreciation of Employees and the Ever-Shifting Markets. As I predicted last year, employees are quitting their jobs in record numbers, despite the tough economy and outlook on the job front.  Driven to a point of exasperation and extreme job dis-satisfaction, workers are leaving to start their own businesses or work for less money in a career where they feel appreciated. Corporations will continue to see the brain and talent drain from their offices until they realize that the age of demoralizing and taking talented employees for granted is over. Those who attract the best and brightest will need to offer strong incentives and benefits like a retirement package along with rewards for long term service and company loyalty.

Future trends in business include an expansion of the customization of products to personalize them for the individual tastes of the consumer. Being an expert is in and random sales clerks are who are not experts in the products they sell are out. It’s not time to train more factory workers, it’s time to innovate to new technology in order to grow business and train people to become experts in the fields they enjoy and are passionate about.

More companies will allow for more telecommuting on at least a part time basis. Cubicles and in some cases, entire offices will go away as companies look for more efficient ways to work using less commercial office space.

As we continue the global expansion of being available 24-7, working flex time hours and shifts will become a popular option. This also creates new jobs, as companies need staff available around the clock, so second shift hiring brings in new jobs.
Flex hours are not only about shifts, but the number of days working as well. The employers who are most popular will offer shifts including working four day work weeks with ten to eleven hour shifts, giving employees three day weekends, while opening up jobs for part time workers to work three day work weeks on a Fri/Sat/Sun schedule. This allows younger generations four days a week to attend college or pursue other interests and also allows baby boomers who wish to work part time the ability to do so while having other days available to them to travel and enjoy their lives.To be competitive, American companies will need to honor their employees and understand that work is supposed to be part of their lives, not all of it. Smart companies will offer flex time and more vacation time like their European counterparts. They will recognize that work will also need to have meaning and depth to their employees and drone working is no longer viable. People must feel connected to the products they build and the services they provide. They want to take pride in their work and what they have made.  Creative input is also important to recognize and reward with compensation. When employees have creative outlets and the ability to daydream and think about ideas, companies will benefit from these concepts as well as retain workers.  When employees are again viewed as the most important assets in the company, business will soar.

As Henry Ford said, “Wealth, like happiness, is never attained when sought after directly. It comes as a by-product of providing a useful service.”
Kala’s Predictions on:
The Future of Online Business and Shopping versus Big Box Retail Stores
People are looking for experiences. When you can have everything almost instantly at a discounted price, the value comes in the experience and the credibility.Many of those old establishment department/anchor stores in the malls that your parents and in some cases grandparents shopped at, are on their way out.  A few are trying some last ditch efforts to attract the younger crowds with celebrity endorsements, but it’s too little too late. Many of these stores will soon go the way of other old timers like Montgomery Ward, who remembers them now? Niche stores are the wave of the future, as well as expert stores like the Apple Genius brand, rather than vague random stores full of too many counter-intuitive products.

Apps continue to explode in growth including retail. One that I expect to see soon, is where I can walk down the street and snap a photo of someone’s shoes as they walk by and the app will search this photo, tell me who designed these shoes and then locate the ten closest retailers who sell the shoes and give me a price comparison. The app would list the bricks and mortar retail stores, in case I want the shoes on my feet in an impulse buy in the next ten minutes, and it would also offer online shopping store versions in case I am willing to wait and order online for a better price.

Another app will be the Yard Sale app, where you can find local yard sales using GPS directions to get there and even see photos of some items ahead of time that you are interested in. You can rank the yard sales by importance and plan your trip out according to the most efficient drive time and by selecting the priority of items you are looking for.

The best option for bookstores to continue in business is to adapt, collaborate and appreciate.  Collaboration must come quickly by realizing that the age of the bookstore as a single source has passed. To be interesting in their local area, they must become a hub of activity with a plethora of local events to attract people into the store. The print books themselves become a secondary marketing item (think going to a musical event and then buying the CD or tee shirt to take home from the event).  Adaption comes into play as stores move in the future to offering a print-on-demand service in the store where books can be ordered and printed out instantly.    Appreciation extends to authors and readers, offering special services to frequent customers and inviting more authors to participate in the stores events, as they bring their fan base to grow with them.
Some events may include large screens in the stores where authors Skype in regardless of where they are, to speak and interact with fans in the store.
Online shopping is only going to get bigger. One of the biggest fan markets for New Orleans Jazz is in Japan. Imagine as these fans, who are half a world away, are able to watch videos and chat online in real time with jazz artists, sales of online products will soar. Savvy musicians and other artists will learn to offer live webinars and other live offerings via the net, including private concerts to people who pay and register in advance.  Just like in concert halls, they will perform to fans around the world via this online presence, to those who aren’t in the local area or live in one of the cities designated for a concert. This new experience is unique and personalized.Live chats and “ask the author/musician/artist a question” will become the new trend as well. Book signings won’t go away, in the future, you can order a custom ordered book by your favorite author, where you pick from a choice of your favorite cover and the author customizes a personalized dedication to you, along with their signature, which is all printed digitally and watermarked to ensure the value of the book.  Books also expand with digital downloads that come with each book purchase, sometimes with tickets to private online events with the author and digital downloads to private concerts and giveaways, only to those who purchase the book, which each one is printed with a custom id to enter to win. Think of those random generated numbers when you are signing up for an email list, the computer will randomly generate a code on each book printed, so there’s no chance of guessing it without purchasing the item first.

Online shopping will more than double in the next decade.  To keep up with supply and demand, UPS stores will create local stores with delivery boxes assigned to customers, similar to how people use P.O. Boxes, except these will be larger to accommodate packages. This will fill a big need for as online shopping and shipping increases, crime will quickly follow this trend and home delivery thefts will be on the rise.  Due to people’s work schedules, they are often not home when packages are delivered and this need will rise.
Enterprising companies will soon see that while shipping/pick up centers may work in the cities, they will not work for suburban families and their needs.
We’ll soon see the prototypes for a new style of mailbox in neighborhoods, where mail is dropped in a slot in the box outside the home when delivered and a digital pass code can be entered by UPS and other delivery companies to place box deliveries inside this large mail/shipment box. Consumers give their password when ordering a package online and this password is included when processing shipping orders to UPS and other companies.
Kala’s Predictions on:
The Secret to a Successful Bricks and Mortar Retail Store
The successful stores will stop complaining about the online stores taking business away from them and instead become innovative and competitive again by offering to consumers what online stores can not, which are – Retail Therapy through Impulse Buying and Expert One-Stop Shopping Experiences.  Here are some examples.You’ve heard of Man Caves, now be on the look out for the “Man Store”.  Like Abercrombie’s “models” in their stores, the next evolution will be a man store, where men are outfitted with everything they need in one stop shopping. This will be offered in a variety of ways. Think of a sports store, where the man walks in and says… I want to go fly-fishing. An expert fly fisher guide is assigned as the person to help this man and he takes him through the store, equipping him with the rod and reel he needs, along with the appropriate vest, wading boots, hat, net and other equipment.  He recommends a guide book to be purchased, and can also interact with travel services with approved and selected fly fishing locations which can include hotel and air travel if needed.   This continues on and on, with “I want to go to Pro Sports Game”, and the guide arranges tickets, sports memorabilia clothing and other gear, along with any type of sports or outdoor activities. The man is loaded up with the gear, equipment, clothing, reservations and other items needed.

Similar stores follow suit, with Man Stores or specialized Man Departments within the store with experts Concierge’s assigned to help them, including: I just got a corporate job and need appropriate clothing, or I need to wow a girl on a date and need the right outfit, a gift, and reservations to a restaurant or theater.

In smaller cities and towns where guides are not available in the store, an online app version is offered where you interact with the guide online through live video.

This trend continues with men, who want choices and personalization as much as women.  Expect to see more personalized stores, including specialized party foods, snacks and beers.

As this takes off, women follow suit, bringing back old department store techniques that used to bond women to a certain store and keep them there all day. These stores will offer services that once existed in upscale department stores including a place to dine inside the store along with spa services, including makeovers with assigned expert concierges.  The woman comes in and says “I have a date and need to get ready” and spends the day at the store, having her hair done, nails done, skin care and makeup applied, and then the expert concierge finds her the perfect outfit and accessories including shoes, jewelry and purse.  This concept extends to bridal parties and corporate job makeovers.

Each purchase at the store is logged into a program customized for the store, listing what the customer had done with her hair, including what products were selected, who the stylist was, and what nail polish, clothing, and makeup was used.

This is emailed to the customer so that she can continue to purchase the shade of lipstick that she loves or return to a favorite stylist at the store and of course, book the expert concierge for a return visit.Girlfriend parties and mother and daughter outings are also scheduled for women to shop together each with their expert concierge shopping with them in the store.  Themes include: I just got invited to a wedding; I’m going on a cruise or vacation, and similar types of events.
Technology is used further in these events. Computers scan the face of the woman and integrate what hairstyles would be the most complimentary along with selecting the best shades of hair color and cosmetics.  Formulas via the computer are mixed like paint is mixed in home renovations stores, to create the perfect formula of hair color for the person. This is also used in the makeup counters, to create the perfect blend of foundation for the person. These custom blends are recorded so that the person can retrieve this code and reorder this perfect blend over and over.
Stores that offer these services will begin to leave the malls, choosing instead to be a destination onto their own, holding shoppers captivated as they receive makeovers from head to toe along with dining with friends and family all in house.  The retail costs for the stores is lower than in the malls and revenues go up as shoppers remain in their store and don’t drift out to other markets.Other stores catch on to this idea and offer experts in their stores, one can walk into a craft store for example and say, I want to build model airplanes or I want to learn to quilt and experts are assigned to them who guide them on what they need to purchase and information they need to accomplish this task.

Expert status also leads into other ventures. Restaurants innovate to allow nutritionists and chefs the ability to work together to create new menus, which explain in greater detail why foods are healthy choices and what nutrition they are providing. This creates a new food guide, where you are able to choose wisely and be better informed on your choices. A guide is created with colors and symbols showing which food groups are involved in each meal and at what level.

Blended bartering comes back into vogue in local restaurants. Local grown products by farmers are offered to restaurants in return for farmers and their families eating the finished products at the restaurant. Blended advertising is also shared, with the restaurant promoting the local farms and their products available for sale at the farmer’s market and the farmers at the farmers market advertise to their customers that they can eat their products in complete meals at the restaurants they partner with. The customer appreciates the “from the farm to the table” collaboration experience and gains trust for both parties.

Many restaurant franchises fold in this coming decade. They were too cookie-cutter and ran their employees like cattle. Their desire to streamline took all the quality out of the experience and the employees are not connected to the company due to low wages and mistreatment.

Local businesses and restaurants will be on the rise along with larger companies that allow employees to work their way up the chain and see a long-term career with a company offering the ability to grow.
Kala’s Predictions on:
The Future of Furniture and Design
North Carolina has been one of the nation’s leading furniture makers and has the ability to evolve again and design the future.  Engineers and designers will work together in teams, leading the way will be the interaction with technology in furniture. Furniture will expand again in its multi-functional capacities and most tables and chairs will be on wheels that pop out and tuck inside table legs when desired.  Tables will fold in and expand out on themselves, going from coffee table size to dining room table expansion, along with desks, which take on double duty from side tables to full size working desks to fit in guest room and offices.Lighting will also become more versatile, using remotes for color choices and dimming and will include cables that allow consumers to raise and lower lights from the ceiling, helping with those chandeliers that are impossible to clean up high in an entry area.  Mood lighting with LED colors will soon be the hot trend, similar to how neon was in the 1980s.

Kala’s Predictions on:
Television and Media
Television is next to make a change. Reality TV as we know it, is soon over and people are tired of overpaying for high priced cable to have nothing but more of the same on hundreds of channels.  More and more people will migrate to the web to watch shows and Internet based TV shows will become the new trend, made just for the net, not seen on TV.  Advertising is also completely shifting, rather than blatant commercials that can be fast forwarded through on TIVO and DVR’s, product placement will become king adopted first on Internet TV, which then pushes broadcast TV to follow suit.   We’ll see product placement in the sets with furniture and decor, along with the clothing worn by the stars on the programs, the stores they shop at, the places they eat, the cars they drive and the entertainment venues they visit.Speaking of TV’s, the next trend will be to make the TV screen operate like an iPad with a touch screen. Like the app that I want to photograph shoes and find where to buy them, consumers will be able to watch a TV show and see a product that interests them and touch the object which gives the name of the product.  This will appear first on Internet TV, where we’ll see advertisers jump on this product placement market. When you touch the product on the screen, it will open onto a new browser window where you can purchase the product.  Talk about instant ratings and results for advertising!

Kala’s Predictions on:
High Tech Fashion Meets Health Care
Remember mood rings in the 1970’s and those shirts that changed colors with body heat in the 1980s? New technology will bring clothing that will not only change colors like this before, but this with more helpful statistics and information.  Clothing will change colors for athletes to warn them and their coaches that they are overheating and need to cool down.  Technology will be able to read other medical problems as well and help alert the person to this situation before it occurs and hopefully can be stopped.Another area where we’ll see this occur is in children’s wear, with diapers that change color to alert the parent to wetness and small chips in clothing that alert parents to babies running a temperature, some through color and others with a chip inside the clothing that shows the body temperature on the pajama top that the baby is wearing.  Technology will also increase in removing body odors from clothing.

New breakthroughs in autism will be found by researchers by using music to communicate with autistic children. Apps with music reward children by playing their favorite songs when they successfully accomplish a task. Tonal sounds also guide them when they are closer to their goals or moving further away.  This spins off another technological innovation, in which blind people are helped with an app that reads distance to buildings, curbs and other locations and alerts the blind person through tonal sounds warning them when they are too close to something. This is then a feature added into GPS services as GPS technology advances so that when blind people wish to go walking, they can follow verbal GPS instructions, while also be alerted to hazards like buildings, water, trees, streets and oncoming cars and joggers.

A product that has needed renovating for a while is the toilet. In the future, we will see them become more high tech. They will be able to analyze the urine to detect pregnancy and other medical conditions, which can be detected through urine. Bidets will also be built into toilets, returning back to this sanitary practice, rather than the current overuse of bleached toilet paper.

Part Two of Kala’s Predictions for 2012 and the Decade Beyond
coming tomorrow

About the Author

Kala Ambrose is "Your Travel Guide to the Other Side". Award winning Author, Intuitive, Wisdom Teacher, Podcaster and Lifestyle Expert, she helps Entrepreneurs, Seekers and Visionaries live their best life.

She is the award winning author of six books including The Awakened Dreamer, The Awakened Psychic, and The Awakened Aura, and has taught thousands around the world how to connect with their soul path and destiny and create a life and career that is balanced and in tune with their life purpose and goals.

Whether she’s teaching students at her Academy of Mystical Arts & Spiritual Sciences, writing and speaking about empowering lifestyle choices or teaching to groups around the country, fans around the world tune in daily for her inspirational musings and lively thought-provoking conversations.

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